Athletes Unmasked: The Commercialization of College Sports

**Athletes Unmasked: The Commercialization of College Sports** is a comprehensive examination of the commercialization of college sports in the United States. Drawing on extensive research and interviews with student-athletes, coaches, administrators, and experts, the book reveals the hidden costs of the billion-dollar industry that is college sports.

The book begins by tracing the history of college sports, from its humble beginnings in the late 19th century to its current status as a major entertainment industry. The author argues that the commercialization of college sports has led to a number of negative consequences, including the exploitation of student-athletes, the rise of the student-athlete industrial complex, and the decline in the quality of college athletics.

The book also examines the role of the NCAA in the commercialization of college sports. The NCAA is a non-profit organization that governs college sports in the United States. However, the author argues that the NCAA has become increasingly beholden to the interests of big business, and that it has failed to protect the interests of student-athletes.

The book concludes by offering a number of recommendations for reforming college sports. The author argues that it is time to put the interests of student-athletes first, and to reduce the amount of money that is involved in college sports. The author also calls for increased regulation of the NCAA, and for more support for student-athletes.

**Athletes Unmasked: The Commercialization of College Sports** is a must-read for anyone who is interested in the future of college sports. The book provides a clear-eyed look at the problems facing college sports, and it offers a number of solutions for how to fix them.

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Publisher ‏: ‎ PageBook24.com (January 13, 2025)
Language : ‎ English
Dimensions ‏: ‎ 6 x 9 inches
Pages ‏: ‎ 182 pages

Pasquale De Marco stands as a prolific author whose literary prowess knows no bounds. With a passion for storytelling that transcends genres, he has made a name for himself as a versatile writer with the extraordinary ability to captivate readers across diverse literary landscapes. His journey as an author is marked by an insatiable curiosity, a love for the written word, and a relentless commitment to sharing knowledge and experiences with the world.

Pasquale De Marco collaborates with a dedicated team of ghostreaders who assist him in evaluating and editing the manuscripts. His collaborators are not only skilled professionals but also avid readers who purchase and read books as a personal hobby. This unique blend of creativity allows Pasquale to push the boundaries of traditional publishing, making literature more accessible and diverse.